March 1, 2004
PRESS RELEASE
AGENCY MERGER FORMS CENERGY COMMUNICATIONS

East Aurora, NY — Cenergy Sports & Entertainment and Station C, LLC have merged to form Cenergy Communications. The combined agency will expand its operations in East Aurora, New York and Queensland, Australia to serve its growing client list.

The newly formed Cenergy Communications has an impressive national and international client list including the Toronto Blue Jays, Cleveland Indians, Superstation WGN, Charter Communications, TNT, Wyoming County Bank, Allergan Pharmaceuticals, Western New York Computing Systems, Robitaille Relocation, Robinson Cruises and Aurora Ventures. Following the merger, Cenergy Communications boasts 15 full time and contract staff and projected client billings for 2004 approaching $1 million.

“This merger was a natural progression for the two companies involved. For the past year, we have successfully shared strategic and creative resources for our clients. Now we can seamlessly market ourselves to current and prospective clients as the one-stop-shop for integrated marketing services”, said John Cimperman, Cenergy Sports’ founder.

“Our organizations are a perfect complement”, stated Duncan Shaw, Station C Co-Founder. “We share a common vision for the business, and the three principals bring vast and varied experience to the table. This is a true win-win for us and for our clients.”

“In the last five years, there has been a real trend towards working with smaller agencies and away from the traditional large agency way of doing business,” noted Thomas Mooney, Co-Founder of Station C. “This merger will allow us to continue attracting performance-oriented clients, given our focus on delivering programs that drive consumer behavior.”.

The agency principals are Duncan Shaw, Thomas Mooney, and John Cimperman. Duncan Shaw and Thomas Mooney formed Station C in May, 2001 after collaborating on marketing and creative services projects for nearly 10 years. Shaw is a noted business consultant, author and entrepreneur and is Managing Director of the firm’s Australian office. Mooney heads up the creative team and spent nearly a decade developing creative marketing programs for Fortune 500 companies, as part of New York Agency and Mills Hall Walborn, in Rochester, NY. John Cimperman, former marketing officer for the Los Angeles Kings, Buffalo Sabres and Adelphia Communications, formed Cenergy Sports & Entertainment in January, 2002. Cimperman heads up client strategy and management.

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Cenergy Communications is a specialized marketing communications firm headquartered in East Aurora, New York. Cenergy Communications provides strategic communication, custom creative and customer activation services to a broad range of clients in the professional sports, entertainment, financial services and pharmaceutical industries. The Company maintains offices in North America and Australia. CONTACT: John Cimperman Principal Cenergy Communications 716-652-6701, 3#

Contact Information:
John Cimperman   Thomas Mooney Duncan Shaw
Cenergy Communications     Cenergy Communications   Cenergy Communications
716-652-6701, 3#     716-652-6701, 1#   011-61-409-153-640